What we do

TA-DA! was a startup founded in 2015, with being an international coolest kidswear and baby products online store. We curate more than 20 premier and lifestyle brands. We seek out brands with exceptional quality, unique designs and importantly ethical principles- whether this be using organic fabrics, fair trade practices or giving back to the community.

Why we do

Children, from the first moment we hold them, to their first word, they are a continuous surprise, we want to be a part of those special moments, the " TA-D" moments! Here at Ta-Da we pride ourselves in sourcing quality and unique products from around the world, suited to the cosmopolitan and fast-paced lives of modern young families.

How we do

Ta-da! houses a full range of product families: baby & toddlers clothing, swaddles and accessories, kids’ fashion & accessories, home decor, baby foods and toys. We source over 60 brands in Europe, North America and Australia, where we take pride in working closely with our brand partners and promote those brands in Hong Kong. The team is also working hard to develop own brand as a next phase.