【Wantedly好工】Agency同in-house,Marketer點揀好?

好耐之前筆者都同大家傾過,究竟做大agency定細agency好,咁今次不如等筆者同大家簡單傾吓agency同in-house又有咩分別呢?

1. 工作量

眾所周知agency出名chur,好多過來人都話會做到「失去靈魂」,而筆者身邊做過agency嘅朋友,都可以證實呢個「都市傳聞」。

所以第一件事要知嘅,就係自己究竟chur唔chur得起,但並唔代表你做in-house會好得閒,只係冇agency咁常要OT。

但與此同時,喺agency同你齊上齊落嗰班同事,都好多時會變成你嘅好朋友,畢竟大家都叫一齊「出生入死」過。

2. Exposure

呢樣嘢就真係冇得傾,做agency肯定會掂好多唔同industry、size嘅公司,畢竟sales同事簽到咩客返嚟就要做,變相一定會冇咁「悶」?(咁就要睇你自己點定義悶啦)

相反做in-house的話,你就真係會好熟悉自己做嘅個industry,做得耐仲可能會變埋做「專家」。

所以大家就要諗吓,究竟你想每一期都會掂到唔同嘅公司呀,定還是係已經搵到自己鍾意邊行,想喺呢行做大哥呢?

Sales Manager (Advertising Agency)
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JP Agency is an independent, passionate, humanized, touchable, all-rounded agency from Hong Kong. She was established in 2015 by Pierre Wong, which is a full scope advertising agency in the new generation, providing touchable services & foreseeable results in the digital world. JP Agency has set up a branch office in Bangkok and started servicing the Thai government departments, including Tourism Authority of Thailand, TCEB and some private corporations such as Bangkok Airways. JP Agency was also exclusively appointed by international media such as Financial Times, Singapore The Strait Times, CCTV 4, Business Travelers for Thai Market. Simultaneously, JP Agency is growing rapidly in Hong Kong. Over 50 corporations or brands have worked with JP Agency in the last year, leveraging the strength of Digital Media such as Big Data, Re-targeting, Programmatic, etc. www.jp-agency.com / Facebook: jpagencyhk / Instagram: jpagencyhk
J & Pie Advertising Limited (JPAgency)

3. 公司文化

雖然agency係就係chur,但同時都相對地free,可能係返工唔使打卡、鍾意幾點食飯都得、今晚做得夜,第日又可以返晏啲之類。

至於你做得in-house嘅,都要預咗有傳統嘢啦:準時返工、一個鐘食飯、partition等等。in-house好就好在夠穩定,但到頭來其實都係睇你自己係一個點嘅人。

筆者認為,其實做選擇先要了解自己嘅價值觀,有人會嫌悶而選擇做agency、有人唔想「搏殺」而入in-house、亦有人為咗份人工而出賣自己嘅良知,呢個世界並唔存在一條該行嘅路,又或者該做嘅公司,從來只有自己想做啲乜,共勉之。

最後送多間公司畀大家~🤑

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